✔️ Generate tracking links
✔️ Attach retargeting pixels
✔️ Tag people clicking on your tracking links
✔️ Reach them with more ads
✔️ Redirects visitors to different destinations
✔️ Experiment faster by rotating your marketing links
✔️ Retarget visitors who click on your links
✔️ Convert them into sales ✔️ Get more leads on every link you share
👉 You are running a Facebook campaign to drive traffic to your online products.
👉 People are clicking but bouncing around your website. You're losing money on that campaign.
👉 Using Pixela, you can "pixel" anybody who clicks on your actual ads links. And retarget them later with more laser focused ads on Facebook.
👉 You will be able to collect the data behind the audience such as demographics and locations.
Later on, build lookalike audiences to retarget them.
So, you can increase your sales through retargeting and laser focused ads on Facebook.
👉 You have a hard time to drive more visitors back to your Amazon product page.
👉 Facebook retargeting ads is a good option to bring more visitors back.
👉 But Amazon does not allow to install Facebook pixels on its website.
👉 One option is to use a link shortener like Pixela. Inject retargeting pixels to links pointing to Amazon product pages. Capture visitors. Finally, retarget them with ads later on.
👉 You are running a marketing agency. You tell retargeting as marketing strategy to some of your clients.
👉 They don't want to give control over their source code to install retargeting pixels.
👉 Using Pixela, you can generate tracking links to plant retargeting pixels. You don't need to touch any source code or taking control over clients' website.
👉 You are an editor generating content for marketing purpose.
👉 People are reading your articles. But they are leaving and you never heard from them.
👉 Using Pixela, you can add retargeting pixels in each link inside your content.
👉 Later retarget anyone who clicks on those links on Facebook, Twitter, Instagram. Send them to new articles or show them product offers.
👉 Retargeting ad campaigns play into one of the oldest concepts in marketing: The Rule of Seven.
👉 The Rule of Seven states that the prospective buyer should hear your marketing message at least seven times before buying.
👉 Only 2% of click-through website visitors convert on their very first visit to an online store.
👉 About 96% of all website visitors go to websites when they are not ready to buy.
👉 So, marketers should retarget prospects on different parts of the sales funnel using retargeting ads.
For our needs, Pixela is great and does just what we need. Superb customer service. I am really impressed!
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Pixela is a URL shortener, which embeds a retargeting pixel into each link that you shorten. Improve every link you share with retargeting pixels, so you can reach and retarget those people who clicked on your link on Facebook, Twitter, Google and LinkedIn ads. In short, once a customer visits your website; you can reach them again with targeted ads via Facebook, Twitter, Google and LinkedIn, resulting in an easier monetization, and smoother transitions in the customer journey.
Whether you are an Amazon seller, a digital marketing agency, or an influencer, if you are sending traffic to your website by sharing links to potential customers, using Pixela will allow you to pixel users and collect data. You can then use this data for analysis and hyper-targeted remarketing, through multiple channels such as Facebook, Twitter, Google, and LinkedIn Ads, etc.
It is the process of tagging website visitors so you can target them specifically, with ads tailored to their level of interest in your brand, across an advertising network. It is also called remarketing.
A retargeting pixel is just a piece of code that lets you track people who click on your links so you can show them more relevant ads and content through third-party channels such as Facebook, Twitter, etc.
Pixela is perfectly compliant with GDPR. Pixela takes cares of injecting the pixel on behalf of other platforms like Facebook, Google Ads or Twitter. Pixela does not inject first parties cookies nor store retargeting data at all. We provide a mechanism for collecting GDPR consents, every-time visitors click on any of shorten links.
A link rotators are a type of shorteners that allows to rotate urls and redirects your visitors to different destinations. A link rotator allows you to redirect a visitor to different pages that you have added to the rotator when they click on your base shortened link.